College ROI

Smarter Choices, Brighter Futures
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Oklahoma Baptist University

Shawnee, OK 1,292 Undergrads 53.4% Grad Rate
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Total Cost
$46,950
Sticker Price
Avg Net Price
$23,880
After Aid
Median Earnings
$48,434
10yr Post-Entry

Vs. Peer Institutions

Net Price$23,880
Peer Midpoint: $19,729.5
Earnings (10yr)$48,434
Peer Midpoint: $53,747
Graduation Rate53.4%
Peer Midpoint: 58.5%
Socio-Economic Diversity
Pell Grant Recipients30.3%
Enrollment Status
Full-Time98.5%
Economic Outcomes
Earn More than HS72.5%

Admissions Profile

Acceptance
55.7%
SAT Avg
1,173
SAT Reading
25th: 51056075th: 600
SAT Math
25th: 49053575th: 590
ACT Composite
25th: 202275th: 28

ROI Sensitivity Analysis

This analysis tests three cost scenarios (Scholarship, Average Net Price, Full Sticker Price) to show how college costs impact your long-term return compared to the average student and a high school graduate.

Lifetime Value Added (NPV)

Institution Lifetime NPV
Vs Median Peer
Vs HS Grad
Zero Cost (Scholarship)$0
+$425k
+$28k
-$60k
Median Cost$24k/yr
+$339k
-$58k
-$146k
Full Cost$47k/yr
+$256k
-$141k
-$229k

ROI Efficiency Metrics

Break-Even Age
Return on Inv. %
Zero Cost (Scholarship)$0
Never
-∞
Median Cost$24k/yr
Never
-170%
Full Cost$47k/yr
Never
-135%
Analysis Assumptions:
  • Starting Salary: Estimated from the 10-year median earnings (assuming 2% annual growth from graduation).
  • Comparisons: "Vs Median Peer" compares to the median student nationwide in a similar level program. "Vs HS Grad" compares to a median high school graduate.
  • Break-Even: The age at which the college investment net income exceeds the median high school graduate's lifetime earnings.
  • NPV: Net Present Value of all future earnings minus costs and taxes, discounted at 7.8%.

Social Impact ROINew

Measures the societal return on a donor's investment. Calculated as the incremental pre-tax lifetime earnings vs. HS grad, divided by the tax-adjusted donation cost.

Donor Return-150%

Gov. Pell Grant ROINew

Measures the government's return on Pell Grants via increased tax revenue. Calculated as the portion of incremental lifetime taxes (discounted at 5.4%) attributed to the Pell Grant investment.

Taxpayer Return-99%
Important Note: Your ROI with any major will depend on the cost you pay to attend the program, and your starting salary. Both vary significantly across institutions. We encourage you to explore the ROI of a specific program variant by selecting the Program title of the credential level you are interested in. You will then have a more detailed return analysis for programs at specific institutions. We also encourage you to use the ROI calculator with your specific estimates of cost and salary.

Program ROI Analysis

Bachelor's Degrees

Allied Health Diagnostic, Intervention, and Treatment Professions
BachCIP: 5109
Median Debt
-
Earnings (5yr)
$57,549
Lifetime Value Added
-$64k
Anthropology
BachCIP: 4502
Median Debt
-
Earnings (2yr)
$21,508
Lifetime Value Added
-$356k
Human Development, Family Studies, and Related Services
BachCIP: 1907
Median Debt
$19,500
Earnings (2yr)
$21,508
Lifetime Value Added
-$356k
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
BachCIP: 5138
Median Debt
$27,000
Earnings (5yr)
$72,642
Lifetime Value Added
+$53k
Teacher Education and Professional Development, Specific Levels and Methods
BachCIP: 1312
Median Debt
$25,825
Earnings (5yr)
$45,909
Lifetime Value Added
-$159k
Teacher Education and Professional Development, Specific Subject Areas
BachCIP: 1313
Median Debt
$21,050
Earnings (5yr)
$49,539
Lifetime Value Added
-$129k

Master's Degrees

Mental and Social Health Services and Allied Professions
MastCIP: 5115
Median Debt
-
Earnings (2yr)
$42,123
Lifetime Value Added
-$94k

Note: Lifetime Value Added is the Net Present Value (NPV) of estimated career earnings relative to a median high school graduate, accounting for this institution's average cost and taxes. Computed over a career to retirement age.

For graduate programs (Master's, Doctoral, etc.), the calculation assumes a starting age of 22 (after undergraduate completion) and does not include the sunk costs of prior degrees. It represents the value added of the graduate degree decision moving forward. These Lifetime Value Added results should not be compared with those Undergraduate Certificates, Associates or Bachelors starting at age 18.