About Us

Introducing College ROI

College ROI helps parents and high school graduates make smarter choices for brighter futures.

We provide clear, data-driven analysis of college return on investment—comparing costs, potential debt, and future earnings—so you can confidently choose the best path forward. Discover which colleges and majors offer the strongest value and avoid costly mistakes with our expert tools and resources.


Optimize your education investment with College ROI

Our Story

A college-bound student exploring choices!

It all started when several parents and their High School sons and daughters began to explore choices after graduation. While we could find a wealth of information about colleges (including cost, graduation rates, earnings, and more), we struggled to effectively evaluate the choices from a real-world perspective. We found a common perception that College is a good choice, but there is a lack of information to help someone understand when it is not, or what should be done to improve their college choice. We set out to develop College ROI to help parents, students, educators, and others understand the real options available to them.

Our Focus

Understand the financial implications

This is not the place to do basic research on what schools you might like to attend. This is the place where you compare your choices financially. Since we could not find a tool that adequately addresses the question of what Colleges and Majors were worth pursuing. We set out to find data that reflects the real costs, what one could really earn, and other facts that could really help you understand the economic reality of your choices after High School. If College is a good choice for you, we help you make it a better investment. If it’s not, we help you explore alternatives.

Our Analytic Approach

A Tool to evaluate your choices

We begin with the best data available. Many of the facts and statistics used in our models are sourced from the National Center for Education Statistics’ Integrated Postsecondary Education Data System. Participating universities and colleges contribute data regularly to this massive national database collection and syndication resource. We augment this data with a variety of other sources that reflect real-world investment parameters, such as tax rates and salaries earned by graduates of those institutions. We developed our own model based on a methodology that investors use to evaluate investments, which combines all these variables and provides a great starting point for understanding your choices economically.

Use the College Comparison Tool to Compare Your College Choices Now!

Meet Our Expert Editorial Team 

Our team of over 20 experienced professionals in higher education and financial literacy joins us in our mission to empower you to confidently take the next steps in your journey beyond high school. They ensure our content is accurate and reflects the latest authoritative regulatory information. 

Here are a few of our members:

tom mckeefery author profile

Partner

Transformation, Technology, Supply Chains, and Operations

Our Editorial Process 

Our editorial process aims to ensure that you understand what you’re reading and know how to use the information to make better decisions about where to pursue higher education and how to optimize your college investment, if it makes sense. Our writers, editors, and fact checkers utilize fact-based, up-to-date research and present it clearly and impartially, empowering you to make informed choices about your post-high school plans.

Our editorial team manages all our content, including new articles on evergreen topics, coverage of the latest news, and updates to existing content, ensuring our information reflects the latest financial conditions. The integrity of our content is a top priority. Advertisers do not influence our coverage. We rely on current primary sources, including government institutions, to ensure our information is as up-to-date as possible and applicable to real people.

Our Content Integrity Promise 

College ROI is committed to content integrity. This means that the quality and trustworthiness of our content and editorial processes are essential to us. Our team of writers, editors, fact-checkers, illustrators, photographers, and education and financial literacy professionals rigorously researches and reviews all content on an ongoing basis to ensure it is up to date, accurate, and puts the needs of our readers first. 

We are committed to telling readers when an article contains an error and to fixing it. When we discover an error, we will correct the article quickly.

If you believe we have published a factual error in our content, please let us know, and we will investigate and take appropriate corrective measures and/or update measures. You can report a possible error by emailing us at corrections@collegeroi.org.

College ROI is committed to independent, impartial, fair journalism. Our advertisers do not influence our editorial content. We maintain a strict separation between advertising and editorial content, clearly differentiating editorial content from that provided by advertisers.

Every College ROI staff member and contributor is held accountable to a high standard of honesty and transparency. Our writers, editors, and contributors are responsible for disclosing potential conflicts of interest.

Our Policies 

Advertising Policy 

College ROI accepts advertising on all its sites, maintaining a clear separation between advertising and editorial content. We pay special attention to featuring advertising in a way that will not interfere with your reading experience. 

Terms of Use 

collegeroi.org and our affiliated sites (collectively, the”Site”) are Shivamber brands, owned and operated by Shivamber and its affiliates “Shivamber, Un-box” the “Company” “we” or “u”). Access to and use of the Site is subject to terms and conditions of use “Terms of Use).” 

Privacy Policy 

We take online privacy seriously and respect the concerns of our user community. We may collect information, including personal data, directly from you if you choose to provide that information. When you access the Site, we and our third-party partners may automatically collect certain information about your visit using tools such as cookies, web beacons, and other similar technologies.  We may use the information gathered on College ROI for various purposes, including responding to an email inquiry and serving advertising content and offers based on your interests and online activities.

Connect With Us 

We love to hear from our readers. If you have a comment, suggestion, or correction, please contact us at contact@collegeroi.org

You can also connect with us on Facebook, Instagram, and LinkedIn.

For press inquiries, email us at press@collegeroi.org
If you would rather call us or send us a letter, you can reach us at:

College ROI
Attn: Tom McKeefery
454 Elm Creek Drive
St. Augustine, FL 32092

Write for Us 

We’re always looking for experienced and qualified writers with expertise and credentials in higher education and post-high school choices, as well as specialists focused on the return on investment of college investments. Please email us at writeforus@collegeroi.org

Please note that we do not accept unsolicited guest-authored content.

Work With Us 

Join our team of top-notch editors, designers, programmers, and others as we continue to make College ROI a leading source of College Return on Investment information and education. Email us at jobs@collegeroi.org

Advertise With Us 

College ROI offers the highest value to advertisers through a combination of scale, credibility, and intent. Interested in advertising with us? Email us at sales@collegeroi.org.

Locations

454 Elm Creek Drive
St. Augustine, FL 32092