College ROI

Smarter Choices, Brighter Futures
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East Texas Baptist University

Marshall, TX 1,352 Undergrads 45.9% Grad Rate
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Total Cost
$44,211
Sticker Price
Avg Net Price
$23,911
After Aid
Median Earnings
$48,425
4yr Post-Grad

Vs. Peer Institutions

Net Price$23,911
Peer Midpoint: $20,080.5
Earnings (4yr Post-Grad)$48,425
Peer Midpoint: $60,428
Graduation Rate45.9%
Peer Midpoint: 58.9%
Socio-Economic Diversity
Pell Grant Recipients38.3%
Enrollment Status
Full-Time90.2%
Economic Outcomes
Earn More than HS68.9%

Admissions Profile

Acceptance
57.8%
SAT Avg
-
SAT Reading
25th: --75th: -
SAT Math
25th: --75th: -
ACT Composite
25th: --75th: -

ROI Sensitivity Analysis

This analysis tests three cost scenarios (Scholarship, Average Net Price, Full Sticker Price) to show how college costs impact your long-term return compared to the average student and a high school graduate.

Lifetime Value Added (NPV)

Institution Lifetime NPV
Vs Median Peer
Vs HS Grad
Zero Cost (Scholarship)$0
+$440k
-$27k
-$44k
Median Cost$24k/yr
+$354k
-$113k
-$130k
Full Cost$44k/yr
+$281k
-$186k
-$203k

ROI Efficiency Metrics

Break-Even Age
Return on Inv. %
Zero Cost (Scholarship)$0
Never
-∞
Median Cost$24k/yr
Never
-151%
Full Cost$44k/yr
Never
-128%
Analysis Assumptions:
  • Starting Salary: Estimated from the 4-year post-graduation median earnings (assuming 2% annual growth from graduation).
  • Comparisons: "Vs Median Peer" compares to the median student nationwide in a similar level program. "Vs HS Grad" compares to a median high school graduate.
  • Break-Even: The age at which the college investment net income exceeds the median high school graduate's lifetime earnings.
  • NPV: Net Present Value of all future earnings minus costs and taxes, discounted at 7.8%.

Social Impact ROINew

Measures the societal return on a donor's investment. Calculated as the incremental pre-tax lifetime earnings vs. HS grad, divided by the tax-adjusted donation cost.

Donor Return-136%

Gov. Pell Grant ROINew

Measures the government's return on Pell Grants via increased tax revenue. Calculated as the portion of incremental lifetime taxes (discounted at 5.4%) attributed to the Pell Grant investment.

Taxpayer Return-95%
Important Note: Your ROI with any major will depend on the cost you pay to attend the program, and your starting salary. Both vary significantly across institutions. We encourage you to explore the ROI of a specific program variant by selecting the Program title of the credential level you are interested in. You will then have a more detailed return analysis for programs at specific institutions. We also encourage you to use the ROI calculator with your specific estimates of cost and salary.

Program ROI Analysis

Bachelor's Degrees

Accounting and Related Services
BachCIP: 5203
Median Debt
-
Earnings (4yr)
-
Natl Median: $76,194
Lifetime Value Added
N/A
Allied Health Diagnostic, Intervention, and Treatment Professions
BachCIP: 5109
Median Debt
-
Earnings (4yr)
-
Natl Median: $70,786
Lifetime Value Added
N/A
Biology, General
BachCIP: 2601
Median Debt
-
Earnings (4yr)
-
Natl Median: $57,214
Lifetime Value Added
N/A
Business Administration, Management and Operations
BachCIP: 5202
Median Debt
$19,750
Earnings (4yr)
$46,855
Natl Median: $68,257
Lifetime Value Added
-$143k
Business/Commerce, General
BachCIP: 5201
Median Debt
-
Earnings (5yr)
$52,497
Natl Median: $68,407
Lifetime Value Added
-$105k
Chemistry
BachCIP: 4005
Median Debt
-
Earnings (4yr)
-
Natl Median: $65,120
Lifetime Value Added
N/A
Communication and Media Studies
BachCIP: 0901
Median Debt
-
Earnings (4yr)
-
Natl Median: $56,359
Lifetime Value Added
N/A
Criminal Justice and Corrections
BachCIP: 4301
Median Debt
$25,000
Earnings (2yr)
$30,409
Natl Median: $55,378
Lifetime Value Added
-$274k
English Language and Literature, General
BachCIP: 2301
Median Debt
-
Earnings (4yr)
-
Natl Median: $48,590
Lifetime Value Added
N/A
Health Services/Allied Health/Health Sciences, General
BachCIP: 5100
Median Debt
-
Earnings (4yr)
-
Natl Median: $61,296
Lifetime Value Added
N/A
History
BachCIP: 5401
Median Debt
-
Earnings (4yr)
-
Natl Median: $50,680
Lifetime Value Added
N/A
International/Globalization Studies
BachCIP: 3020
Median Debt
-
Earnings (4yr)
-
Natl Median: $59,972
Lifetime Value Added
N/A
Liberal Arts and Sciences, General Studies and Humanities
BachCIP: 2401
Median Debt
-
Earnings (4yr)
-
Natl Median: $53,072
Lifetime Value Added
N/A
Marketing
BachCIP: 5214
Median Debt
-
Earnings (4yr)
-
Natl Median: $69,303
Lifetime Value Added
N/A
Missions/Missionary Studies and Missiology
BachCIP: 3903
Median Debt
-
Earnings (4yr)
-
Natl Median: $40,103
Lifetime Value Added
N/A
Multi/Interdisciplinary Studies, Other
BachCIP: 3099
Median Debt
$25,125
Earnings (4yr)
$40,577
Natl Median: $55,693
Lifetime Value Added
-$197k
Music
BachCIP: 5009
Median Debt
-
Earnings (4yr)
-
Natl Median: $42,892
Lifetime Value Added
N/A
Pastoral Counseling and Specialized Ministries
BachCIP: 3907
Median Debt
-
Earnings (4yr)
-
Natl Median: $42,915
Lifetime Value Added
N/A
Political Science and Government
BachCIP: 4510
Median Debt
-
Earnings (4yr)
-
Natl Median: $63,293
Lifetime Value Added
N/A
Psychology, General
BachCIP: 4201
Median Debt
$23,000
Earnings (4yr)
-
Natl Median: $50,706
Lifetime Value Added
N/A
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
BachCIP: 5138
Median Debt
$26,000
Earnings (5yr)
$80,746
Natl Median: $88,910
Lifetime Value Added
+$113k
Religious Music and Worship
BachCIP: 3905
Median Debt
-
Earnings (4yr)
-
Natl Median: $41,456
Lifetime Value Added
N/A
Research and Experimental Psychology
BachCIP: 4227
Median Debt
-
Earnings (4yr)
-
Natl Median: $55,695
Lifetime Value Added
N/A
Rhetoric and Composition/Writing Studies
BachCIP: 2313
Median Debt
-
Earnings (4yr)
-
Natl Median: $48,471
Lifetime Value Added
N/A
Sociology
BachCIP: 4511
Median Debt
-
Earnings (4yr)
-
Natl Median: $52,657
Lifetime Value Added
N/A
Sports, Kinesiology, and Physical Education/Fitness
BachCIP: 3105
Median Debt
$22,375
Earnings (5yr)
$59,336
Natl Median: $54,562
Lifetime Value Added
-$49k
Teacher Education and Professional Development, Specific Levels and Methods
BachCIP: 1312
Median Debt
$26,000
Earnings (5yr)
$42,030
Natl Median: $47,382
Lifetime Value Added
-$191k
Teacher Education and Professional Development, Specific Subject Areas
BachCIP: 1313
Median Debt
-
Earnings (5yr)
$56,081
Natl Median: $51,389
Lifetime Value Added
-$75k

Master's Degrees

Clinical, Counseling and Applied Psychology
MastCIP: 4228
Median Debt
-
Earnings (4yr)
-
Natl Median: $65,184
Lifetime Value Added
N/A
Education, General
MastCIP: 1301
Median Debt
-
Earnings (4yr)
$68,039
Natl Median: $65,824
Lifetime Value Added
-$84k
Educational Administration and Supervision
MastCIP: 1304
Median Debt
-
Earnings (4yr)
-
Natl Median: $71,685
Lifetime Value Added
N/A
Entrepreneurial and Small Business Operations
MastCIP: 5207
Median Debt
-
Earnings (2yr)
$43,426
Natl Median: $97,366
Lifetime Value Added
-$298k
Religion/Religious Studies
MastCIP: 3802
Median Debt
-
Earnings (4yr)
-
Natl Median: $57,737
Lifetime Value Added
N/A
Sports, Kinesiology, and Physical Education/Fitness
MastCIP: 3105
Median Debt
-
Earnings (4yr)
-
Natl Median: $62,033
Lifetime Value Added
N/A
Theological and Ministerial Studies
MastCIP: 3906
Median Debt
-
Earnings (4yr)
-
Natl Median: $61,300
Lifetime Value Added
N/A

Note: Lifetime Value Added is the Net Present Value (NPV) of estimated career earnings relative to a median high school graduate (for undergraduate programs) or a median bachelor's degree holder (for graduate programs), accounting for this institution's average cost and taxes. Computed over a career to retirement age.

For graduate programs (Master's, Doctoral, etc.), the calculation assumes a starting age of 22 (after undergraduate completion) and does not include the sunk costs of prior degrees. It represents the value added of the graduate degree decision moving forward. These Lifetime Value Added results for graduate degrees should not be compared with those for Undergraduate Certificates, Associates or Bachelors.