College ROI

Smarter Choices, Brighter Futures
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Mary Baldwin University

Staunton, VA 1,090 Undergrads 55.9% Grad Rate
Share
Total Cost
$45,935
Sticker Price
Avg Net Price
$12,756
After Aid
Median Earnings
$51,402
4yr Post-Grad

Vs. Peer Institutions

Net Price$12,756
Peer Midpoint: $20,080.5
Earnings (4yr Post-Grad)$51,402
Peer Midpoint: $60,428
Graduation Rate55.9%
Peer Midpoint: 58.9%
Socio-Economic Diversity
Pell Grant Recipients52.0%
Enrollment Status
Full-Time83.1%
Economic Outcomes
Earn More than HS64.0%

Admissions Profile

Acceptance
100.0%
SAT Avg
-
SAT Reading
25th: --75th: -
SAT Math
25th: --75th: -
ACT Composite
25th: --75th: -

ROI Sensitivity Analysis

This analysis tests three cost scenarios (Scholarship, Average Net Price, Full Sticker Price) to show how college costs impact your long-term return compared to the average student and a high school graduate.

Lifetime Value Added (NPV)

Institution Lifetime NPV
Vs Median Peer
Vs HS Grad
Zero Cost (Scholarship)$0
+$465k
-$2k
-$19k
Median Cost$13k/yr
+$419k
-$47k
-$65k
Full Cost$46k/yr
+$300k
-$167k
-$184k

ROI Efficiency Metrics

Break-Even Age
Return on Inv. %
Zero Cost (Scholarship)$0
Never
-∞
Median Cost$13k/yr
Never
-142%
Full Cost$46k/yr
Never
-112%
Analysis Assumptions:
  • Starting Salary: Estimated from the 4-year post-graduation median earnings (assuming 2% annual growth from graduation).
  • Comparisons: "Vs Median Peer" compares to the median student nationwide in a similar level program. "Vs HS Grad" compares to a median high school graduate.
  • Break-Even: The age at which the college investment net income exceeds the median high school graduate's lifetime earnings.
  • NPV: Net Present Value of all future earnings minus costs and taxes, discounted at 7.8%.

Social Impact ROINew

Measures the societal return on a donor's investment. Calculated as the incremental pre-tax lifetime earnings vs. HS grad, divided by the tax-adjusted donation cost.

Donor Return-109%

Gov. Pell Grant ROINew

Measures the government's return on Pell Grants via increased tax revenue. Calculated as the portion of incremental lifetime taxes (discounted at 5.4%) attributed to the Pell Grant investment.

Taxpayer Return-89%
Important Note: Your ROI with any major will depend on the cost you pay to attend the program, and your starting salary. Both vary significantly across institutions. We encourage you to explore the ROI of a specific program variant by selecting the Program title of the credential level you are interested in. You will then have a more detailed return analysis for programs at specific institutions. We also encourage you to use the ROI calculator with your specific estimates of cost and salary.

Program ROI Analysis

Certificates

Marketing
CertCIP: 5214
Median Debt
-
Earnings (4yr)
-
Natl Median: $49,757
Lifetime Value Added
N/A

Bachelor's Degrees

Applied Mathematics
BachCIP: 2703
Median Debt
-
Earnings (4yr)
-
Natl Median: $91,532
Lifetime Value Added
N/A
Area Studies
BachCIP: 0501
Median Debt
-
Earnings (2yr)
$39,648
Natl Median: $56,625
Lifetime Value Added
-$151k
Arts, Entertainment, and Media Management
BachCIP: 5010
Median Debt
-
Earnings (4yr)
-
Natl Median: $48,240
Lifetime Value Added
N/A
Biology, General
BachCIP: 2601
Median Debt
-
Earnings (5yr)
$43,402
Natl Median: $57,214
Lifetime Value Added
-$140k
Business Administration, Management and Operations
BachCIP: 5202
Median Debt
$30,500
Earnings (4yr)
$58,459
Natl Median: $68,257
Lifetime Value Added
-$7k
Chemistry
BachCIP: 4005
Median Debt
-
Earnings (4yr)
-
Natl Median: $65,120
Lifetime Value Added
N/A
Clinical/Medical Laboratory Science/Research and Allied Professions
BachCIP: 5110
Median Debt
-
Earnings (4yr)
-
Natl Median: $75,975
Lifetime Value Added
N/A
Communication and Media Studies
BachCIP: 0901
Median Debt
-
Earnings (4yr)
-
Natl Median: $56,359
Lifetime Value Added
N/A
Criminology
BachCIP: 4504
Median Debt
-
Earnings (4yr)
$47,117
Natl Median: $55,556
Lifetime Value Added
-$101k
Drama/Theatre Arts and Stagecraft
BachCIP: 5005
Median Debt
-
Earnings (4yr)
-
Natl Median: $39,775
Lifetime Value Added
N/A
English Language and Literature, General
BachCIP: 2301
Median Debt
-
Earnings (4yr)
-
Natl Median: $48,590
Lifetime Value Added
N/A
Fine and Studio Arts
BachCIP: 5007
Median Debt
-
Earnings (5yr)
$29,998
Natl Median: $41,367
Lifetime Value Added
-$254k
Health and Medical Administrative Services
BachCIP: 5107
Median Debt
-
Earnings (4yr)
$58,714
Natl Median: $58,716
Lifetime Value Added
-$5k
Health Services/Allied Health/Health Sciences, General
BachCIP: 5100
Median Debt
$26,439
Earnings (4yr)
-
Natl Median: $61,296
Lifetime Value Added
N/A
History
BachCIP: 5401
Median Debt
-
Earnings (5yr)
$42,270
Natl Median: $50,680
Lifetime Value Added
-$149k
International Business
BachCIP: 5211
Median Debt
-
Earnings (4yr)
-
Natl Median: $73,201
Lifetime Value Added
N/A
International Relations and National Security Studies
BachCIP: 4509
Median Debt
-
Earnings (4yr)
-
Natl Median: $66,596
Lifetime Value Added
N/A
Liberal Arts and Sciences, General Studies and Humanities
BachCIP: 2401
Median Debt
$25,000
Earnings (4yr)
$50,117
Natl Median: $53,072
Lifetime Value Added
-$76k
Marketing
BachCIP: 5214
Median Debt
-
Earnings (4yr)
-
Natl Median: $69,303
Lifetime Value Added
N/A
Mathematics
BachCIP: 2701
Median Debt
-
Earnings (4yr)
-
Natl Median: $69,562
Lifetime Value Added
N/A
Music
BachCIP: 5009
Median Debt
-
Earnings (4yr)
-
Natl Median: $42,892
Lifetime Value Added
N/A
Political Science and Government
BachCIP: 4510
Median Debt
-
Earnings (2yr)
$29,685
Natl Median: $63,293
Lifetime Value Added
-$241k
Psychology, General
BachCIP: 4201
Median Debt
-
Earnings (4yr)
$45,703
Natl Median: $50,706
Lifetime Value Added
-$113k
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
BachCIP: 5138
Median Debt
-
Earnings (4yr)
$97,279
Natl Median: $88,910
Lifetime Value Added
+$292k
Social Sciences, Other
BachCIP: 4599
Median Debt
-
Earnings (4yr)
-
Natl Median: $56,812
Lifetime Value Added
N/A
Social Work
BachCIP: 4407
Median Debt
$31,000
Earnings (4yr)
$46,971
Natl Median: $51,790
Lifetime Value Added
-$102k
Sociology
BachCIP: 4511
Median Debt
-
Earnings (2yr)
$34,420
Natl Median: $52,657
Lifetime Value Added
-$198k

Master's Degrees

Allied Health Diagnostic, Intervention, and Treatment Professions
MastCIP: 5109
Median Debt
$129,505
Earnings (4yr)
$126,054
Natl Median: $127,347
Lifetime Value Added
+$444k
Business Administration, Management and Operations
MastCIP: 5202
Median Debt
-
Earnings (4yr)
-
Natl Median: $103,485
Lifetime Value Added
N/A
Clinical, Counseling and Applied Psychology
MastCIP: 4228
Median Debt
-
Earnings (4yr)
-
Natl Median: $65,184
Lifetime Value Added
N/A
Drama/Theatre Arts and Stagecraft
MastCIP: 5005
Median Debt
-
Earnings (4yr)
$37,495
Natl Median: $49,978
Lifetime Value Added
-$353k
Education, Other
MastCIP: 1399
Median Debt
$20,510
Earnings (4yr)
$66,272
Natl Median: $65,348
Lifetime Value Added
-$79k
Educational Administration and Supervision
MastCIP: 1304
Median Debt
-
Earnings (4yr)
-
Natl Median: $71,685
Lifetime Value Added
N/A
Health and Medical Administrative Services
MastCIP: 5107
Median Debt
-
Earnings (4yr)
-
Natl Median: $89,981
Lifetime Value Added
N/A
Registered Nursing, Nursing Administration, Nursing Research and Clinical Nursing
MastCIP: 5138
Median Debt
-
Earnings (4yr)
-
Natl Median: $120,193
Lifetime Value Added
N/A
Teacher Education and Professional Development, Specific Levels and Methods
MastCIP: 1312
Median Debt
$20,700
Earnings (4yr)
$52,656
Natl Median: $59,916
Lifetime Value Added
-$205k

Doctoral Degrees

Rehabilitation and Therapeutic Professions
DocCIP: 5123
Median Debt
$144,756
Earnings (4yr)
$77,235
Natl Median: $82,893
Lifetime Value Added
-$121k

Professional Degrees

Rehabilitation and Therapeutic Professions
ProfCIP: 5123
Median Debt
$140,056
Earnings (4yr)
$77,104
Natl Median: $81,641
Lifetime Value Added
-$122k

Note: Lifetime Value Added is the Net Present Value (NPV) of estimated career earnings relative to a median high school graduate (for undergraduate programs) or a median bachelor's degree holder (for graduate programs), accounting for this institution's average cost and taxes. Computed over a career to retirement age.

For graduate programs (Master's, Doctoral, etc.), the calculation assumes a starting age of 22 (after undergraduate completion) and does not include the sunk costs of prior degrees. It represents the value added of the graduate degree decision moving forward. These Lifetime Value Added results for graduate degrees should not be compared with those for Undergraduate Certificates, Associates or Bachelors.